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Strategic Content Marketing

How to build a full funnel strategy by designing content that works

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USER-BASED MARKETING

A paradigm shift: People-based Marketing

People-based marketing is a strategy suitable for bridging the limit of cookies and which guarantees advanced cross-channel brand exposure

SEO

Salesforce Commerce Cloud: Sorting Rules & A/B Test

The order and arrangement of items within a product listing on a landing page is incredibly relevant for the conversion

Consulting

Feed Management & Feed Strategy: benefits for ecommerce

Why should you adopt a feed manager for your ecommerce? Centralized feed management has many different benefits!

Salesforce Commerce Cloud (SFCC): Come ottimizzare la ricerca interna del sito

SEO

Salesforce Commerce Cloud: How to Optimize the Internal Site Search

Facilitating the internal site search is essential to streamline the purchasing process.

Vuoi sapere come migliorare il tasso di conversione del checkout? In questa guida abbiamo raccolto alcune best practice fondamentali.

UX & CRO

Checkout Form: how to optimize it and increase sales

How to improve the checkout conversion rate?

Dati e tendenze su ecommerce e Black Friday in Italia.

Consulting

Black Friday 2021: How did it go?

Find out which are the most interesting categories and the most visited ecommerce!

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DIGITAL EXPORT

8 steps for internationalization

Do you know the steps to improve the purchasing process and grow your ecommerce channel abroad?

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UX & CRO

Fashion Ecommerce Filters: How to

Why are filters so important for fashion ecommerce?

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UX & CRO

Checkout: UX Assessment

The purchasing process is one of the key aspects of an ecommerce

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SEO

How important is a store locator for a retailer?

A Store Locator is a key tool for online retail

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Consulting

Sustainable Fashion Trends

How is the attention to sustainability growing in the fashion sector

INSIGHT REPORTS

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CASE STUDIES

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