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Storeis

Marketing & Media

From competitive landscape analysis to campaign execution and results evaluation, we follow a data-driven, full-funnel approach, supported by adtech expertise

Paid channels are increasingly relevant in contributing to the growth of distribution channels (ecommerce, stores, marketplaces) and the brand. From competitive landscape analysis to campaign execution and results evaluation, we follow a data-driven, full-funnel approach, supported by adtech expertise.

Full Funnel Approach

We unify branding and performance for lasting impact. Our Full Funnel approach integrates your marketing activities, from brand awareness to sales conversion. Thanks to strategic planning and the use of advanced technologies, we help you reach a broader audience and build customer loyalty.

Performance Marketing

We maximize revenue and optimize costs by synergistically orchestrating all online sales channels: our integrated approach to performance marketing allows us to manage campaigns on Google Search, Google Performance Max, Facebook’s Advantage Plus, and sophisticated remarketing systems.

We start from your goals and develop detailed forecasts to determine the best investment strategies, identifying the most profitable countries and product categories. We use advanced tools like Google Search Ads 360 to continuously monitor and optimize campaign performance through a data-driven strategy based on marketing and economic KPIs, including profitability, ensuring every decision is backed by concrete sales data.

Marketing for Marketplaces

We specialize in marketplace marketing, particularly for the fashion and retail sectors. We help you stand out on Zalando, Farfetch, and Amazon, both in terms of product discoverability through dedicated campaigns and sales data analysis, with tailored reports and dashboards.

We analyze the catalog and distribution strategy, optimize advertising campaigns and content, and use a data-driven approach to maximize performance. We provide detailed reports and automated dashboards for effective management and to help you make immediate decisions. We offer a personalized approach for each brand, with a method that is also replicable outside the fashion or retail sector.

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