Storeis
AI-powered Content Intelligence
How can you know if your assets will succeed before launching campaigns?
This is where AI-powered Content Intelligence comes into play
Creating effective content is crucial for brand communication to inspire, engage, and convert users into customers.
However, the process can be complex and filled with uncertainties. How can you know if your assets will succeed before launching campaigns? This is where AI-powered Content Intelligence comes into play.
WHAT DOES CONTENT INTELLIGENCE MEAN?
AI-powered Content Intelligence applies to online advertising content before it goes live, providing strategic advice on how to improve the effectiveness of creative assets for paid media through our Content Strategy expertise combined with predictive AI tools.
This service merges the power of AI with human experience to offer data-driven insights for creative selection.
AI-powered Content Intelligence Activities
Predictive Analysis & Pre-testing
By using advanced AI algorithms, we can predict the performance of each asset, identifying the percentage of attention each area of the content (both photo and video) can capture as well as the cognitive load it generates, defining the immediacy in decoding the conveyed message.
Content Optimization
We provide precise recommendations on how to improve each creative asset to maximize the impact during the campaign’s go-live phase, from textual to visual elements with a data-driven approach.
A/B Testing
By preemptively comparing assets, you can choose the best creative based on data-driven insights, guiding the optimal choice before going live.
Why choose our AI-powered Content Intelligence service?
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Data-Driven Approach to Contentwith AI, you gain deep and predictive insights into your audience's trends and preferences, allowing you to create better-performing content and have solid data backing the choice of creative assets for advertising campaigns.
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Saving Time and Resourcesby predicting your content’s success before publication, you can enhance the effectiveness of your Content Production and focus on more strategic aspects.
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Differentiationthis approach allows you to position your brand in a unique and distinctive way compared to competitors.
This service is also available in a standard version, offering crucial strategic support for online advertising content creation activities. Want to know more?
